Create winning sponsorship partnerships

Sponsorship is a powerful marketing tool and foundation programme, driving multiple business metrics and incorporating many elements that deliver more than the sum of the parts. 

We work with brands and rights holders to identify, create and implement winning partnerships that deliver real value. 

Putting the deal in place is just the start of the process and we excel at activating sponsorships, using all the appropriate tools to fulfil their potential. 

Find out more about some of the successful partnerships we have delivered here.

SQN offers a full range of sponsorship services covering entire lifecycle, including:

  • Sponsorship strategy
  • Research and identification of potential partnerships
  • Deal brokerage and negotiation
  • PR and communications
  • Content and collateral including apps and video
  • Events
  • Hospitality
  • Promotions and sales campaigns
  • Incentives
  • Sponsorship measurement and metrics




Develop relevant and compelling multimedia content that engages your target communities.


Strengthen your relationships and bring your brand to life through experiences, events and hospitality programmes.


Enhance your reputation and ensure that your audiences are talking about you by using the full public relations mix.


Create and activate winning sponsorship partnerships that have a measurable impact on your business.