SQN Blog-vent Calendar: 14. The Bake Off Moves to Channel 4 – Sure To Bring In The Dough But A PR Soggy Bottom

  14 million. That’s how many people watched the final of The Great British Bake Off live when it aired this October, as Candice Brown was crowned the seventh winner of the series. In this era of streaming, catch-up and illegal downloading, to command such a large audience share during its original transmission is nothing […]

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