Person using a photocopier

Xeretec

One of the UK’s largest and most respected Xerox concessionaires, Xeretec engages customers through a combination of reliable, personable service and the latest offerings in digital print technology. As a high growth business with historical strength in the Thames Valley and Southampton, Xeretec was eager to use PR in celebrating regional heritage and cultivating strong, local relationships […]

csc car

CSC

As a global leader in the provision of technology-enabled business solutions and services, CSC, now DXC Technology, has for over 50 years helped clients to address tough business challenges and to benefit from every wave of IT innovation. In 2010, CSC partnered with Virgin Racing and Sine Qua Non was asked to help to engage key […]

hitachi

Hitachi

One of the world’s most recognised yet diverse brands, SQN has worked with Hitachi since 2005 in the UK and Europe on PR and sponsorship programmes for a number of operating businesses in business and consumer markets. As businesses driven by innovation, Hitachi Digital Media Group and Hitachi Display Products Group both need strong PR programmes […]

Cosworth

With a reputation at the pinnacle of motorsport developed for over 40 years, an evolved Cosworth now focusses on its core heartland of automotive, motorsport and performance aftermarket. Sine Qua Non’s relationship with Cosworth goes back to 2010 when the renowned engine builder returned to FIA Formula 1 World Championship after a three-season sabbatical. At that stage […]

lemans

Le Mans 24 Hours

Challenge: Promote clients’ involvement in one of the world’s biggest motorsport events Whether from a team, sponsor or technical supplier perspective, communications need to stand out from a crowded, and often cluttered event Communications need to cover traditional PR, social media content creation, crisis communications plans and on-site media relations Solution: For Toyota Gazoo Racing: […]

Toyota Engineering

Toyota Motorsport – This is Engineering

Challenge: Raise awareness of Toyota Motorsport’s facilities in Cologne away from the company’s involvement in motorsport Showcase the company as an attractive employment opportunity for specialists living outside of Germany Demonstrate a unique cross over between requirements of the PR and HR teams. Solution: Creation of a social media-friendly video series called “This is Engineering”, […]

Toyota Facility

Toyota Motorsport GmbH

To assist TMG in strengthening its position as a world-leading test and development centre, Sine Qua Non was tasked with producing a comprehensive 2014 media guide as part of its ongoing partnership with the company. TMG is responsible for running the race-winning FIA World Endurance Championship TOYOTA Racing team on behalf of TOYOTA Motor Corporation, […]

Location, location, location

We aren’t afraid to do things differently here at SQN. We have long shied away from the temptation to move into the central London locations preferred by many of our peers. That has, at times, left us off the radar for companies looking for a ‘big London agency’, but it is a conscious decision that […]

Winners Yale receiving FLTA Award from Giles Brandreth

Yale – FLTA Award in Ergonomics

Challenge: Identify an appropriate awards ceremony, and relevant categories in which to enter Yale’s MPT Series Rider Pallet Truck Submit a persuasive nomination piece to elevate and showcase Yale’s suitability for the award  Produce reactionary press releases in the build-up to, and after, the awards ceremony Solution: Following thorough research into the logistics industry, and the […]