One of the world’s most recognised yet diverse brands, SQN has worked with Hitachi since 2005 in the UK and Europe on PR and sponsorship programmes for a number of operating businesses in business and consumer markets.

As businesses driven by innovation, Hitachi Digital Media Group and Hitachi Display Products Group both need strong PR programmes to engage audiences across Europe on new products and technology leadership propositions.

Hitachi requires PR in delivering broad, tailored and flexible messages to all channel members, including distributors, resellers and end user buyers. From precise yet engaging technical copy to media relations and press office. Sine Qua Non has delivered PR for Hitachi products ranging from LCD projectors, LCD and plasma televisions, DVD recorders and camcorders to specialist LCD display components intended for products including consumer satnavs and industrial market control systems.

Sine Qua Non also worked with Hitachi DMG on their sponsorship of the Northpoint Ekerold Honda British Supersport Championship-winning team in 2005 and 2006.