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SQN connects with OZ Sports to redefine sports storytelling

March 17, 2020

Sport is undergoing a period of rapid change and revolution. Continuous advances in technology, coupled with myriad channels of consumption, is offering sports rights holders a wealth of opportunity to increase their engagement to fans around the world.  

Leading the innovation is sports-tech company OZ Sports, whose “OZ Connected Stadium” solutions offer a one-stop shop for leagues and federations to deliver innovative live production directly to audiences around the world. 

Led by successful Icelandic entrepreneur Gudjon Gudjonsson, the fast-growing company is acting as a transformation partner for organisations ready to respond to the changes that are already underway in the sports industry: to get ahead of the game. 

OZ Sports has now engaged the services of integrated communications specialists SQN to help tell their story over the coming months, alongside recently appointed Chief Operating Officer, Matt ‘Charlie’ Charles.  

He said: “We are excited to be working with SQN to help tell the OZ Connected Stadium story to the sports tech industry. We are in the midst of a revolution in sports consumption, and OZ is positioned at the centre of the transformation, with our one-stop-shop able to capture, enhance and distribute content more efficiently than ever before. We have recently had our VAR systems inspected by FIFA, which is another validation of our services and the vision that we have at OZ Sports.” 

SQN Client Services Director, Chris Hughes added: “It is a privilege to have the opportunity to work alongside Charlie to communicate Gudjon’s exciting vision for OZ Sports. At SQN, we have long recognised the vital role that technology can play in sport; we are now able to bring our 18-year experience to develop an integrated communications strategy for OZ Sports and the OZ Connected Stadium.”   

For more information on OZ Sports go to http://web.oz.com  


We are excited to announce that Sine Qua Non (SQN) has joined rEvolution, bringing SQN’s technology and communications prowess to rEvolution, the global, integrated sports marketing agency. Together, we will continue to grow as one team to deliver best-in-class integrated marketing services for our clients.

We put people first, challenge personal effectiveness, and act as change agents on a unified team. We share these values now and moving forward. In this next chapter we will scale our skillsets and expertise together to make an increasingly significant impact in the industry.

Please visit http://www.revolutionworld.com to learn more about rEvolution’s capabilities and culture.

This is an exciting time for everyone on our collective team, and we look forward to continuing our work with you.

John Rowady
CEO & Founder, rEvolution

Claire Ritchie
CEO & Founder, SQN

Chris Ritchie
Director & COO, SQN