OUR INSIGHTS

Esports Q&A with SQN CEO – Part 1

Last week SQN CEO Claire Ritchie-Tomkins sat on the virtual panel of the European Sponsorship Association’s (ESA) “esports: building audiences during lockdown” webinar. Claire shared her insight across a variety of key topics of interest within the esports industry. Discussions expanded on the need to generate greater awareness for women in esports, converting traditional sports […]

Female participation in esports is in a “terrible state” but what can we do to improve this? 

This weekend saw Abu Dhabi native Amna Al Qubaisi take pole position and streak to victory by over three seconds to win Saturday’s Abu Dhabi Formula 1 F4 support race. Ahead of the Formula One Esports Pro Series final, we pick up on the comment made last week by Nicolas Maurer,  Chief  Executive of the Team Vitality esports organisation when he said that female […]