Sine Qua Non International assisted in social media management and video production for the 176th Henley Royal Regatta. Digital Marketing Executive Rob Horne (Instagram: robchorne / Twitter @rch_93) reflects on the experience of bringing one of Britain’s oldest sporting and social events into the digital age.
Black History Month 2021 has invited black and brown people around the UK to share what they are ‘Proud to Be’ for a festival of celebration this October. At SQN, we place great importance on driving diversity in our business and the industries in which we are fortunate to be active. Our Content and Communications […]
From the rain-induced action in the first hour, to the emotional and intense LMP2 battle on the final lap, the Le Mans 24 Hours once again delivered for drama and unpredictability. For us, the race represented our 10th consecutive year supporting Toyota at the French classic; a huge congratulations to the team for a fourth […]
Tokyo 2020, an Olympic Games like no other. For many, an event that should never have taken place, for others an opportunity for some positivity against the ongoing backdrop of the persistent pandemic. Whatever your take, there have certainly been plenty of talking points in recent weeks. It’s been an Olympics that hasn’t afforded much […]
A new dimension in audience engagement – how the door has opened to an entirely new revenue stream for brands and rights holders
It’s incredible to think that while talk of Zoom fatigue is both common and understandable today, not so long ago very few people outside Silicon Valley had ever heard of it. Of course, new tech is always arriving. From the initial days of the world wide web in the nineties, through smartphones, social media, digital signatures, […]